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Taking advantage of the 5th Microcredit Week, the Association pour le Droit à l'Initiative Economique (Association promoting the Right to Economic Initiative) is launching a communication campaign in order to encourage potential entrepreneurs to resort to microcredit and create their own business.

This humoristic video recalls us that top managers and CEOs are only just men and women like the rest of us... and anybody can therefore try and become an entrepreneur or investor in his/her turn.

If you wish to know more, please visit the ADIE's website.

Adelit innovation création valeur rupture modèle d'affaires Business Model télécommunications informatique internet innovations technologiques technologique écosystème technologies information communication TIC TICE start-up jeune entreprise innovante PME fort potentiel forte croissance consulting conseil stratégique stratégie marketing finance coaching lobbying positionnement networking aides publiques OSEO Eurostars Eurostar Coface crédit impôt recherche Business Angels financement levée de fonds  amorçage capital-risque Business development biz dev apport d'affaires développement commercial formation événements événementiel statuts pacte d'actionnaires Frédérique Georges-Pichot Didier Tranchier Stéphane Lubiarz Catherine Tranchier